Selassie (Organic Kembata)

Description

Selassie (Organic Kembata)

Taste royalty in every single mug. Named as a tribute to ultimate legacy, Selassie (Organic Kembata) is an ultra-premium, organic heirloom masterpiece originating from the birthplace of coffee itself: Ethiopia. Engineered specifically for the tastemakers, creators, and high-achievers who demand an elite flavor experience, this single-origin coffee delivers an elegant explosion of bright, complex fruit notes that completely redefines what a morning brew can be.

The Altitude of the Kembata Zone

This isn’t just your regular morning caffeine—it’s a sensory journey to the highest peaks of East Africa. Selassie is cultivated in the legendary Kembata region, perched at a breathtaking altitude of 2,100 meters above sea level. At this extreme elevation, the coffee plants grow slowly in the cool mountain climate, forcing the heirloom trees to pack their fruit with concentrated natural sugars, complex organic acids, and unparalleled quality that you can immediately taste in the cup.

To unleash the full potential of these pristine beans, local producers utilize an uncompromising, centuries-refined wet-processing method. The harvest undergoes a meticulous 36 to 48-hour wet fermentation process to cleanly separate the mucilage from the parchment. Afterward, the beans are spread across traditional raised beds where they are kissed by the sun for up to 21 days. This slow, intentional sun-drying technique allows the coffee to lock in an exceptionally clean, vibrant profile that commands absolute respect on the palate.

Flavor Profile Breakdown

When you take your first sip of Selassie, expect a beautifully bright, sophisticated performance that sings with heavy berry complex notes:

• The Fruit Symphony: An undeniable, high-vibrational burst of sweet strawberry, juicy blueberry, and rich blackberry leads the flavor profile.

• The Foundation: A smooth, velvety layer of decadent dark chocolate grounds the sweetness, creating a perfectly balanced structure.

• The Finish: A clean, elegant, and light-bodied mouthfeel that leaves a beautifully sweet, aromatic, and lingering floral aftertaste.

Whether you choose a bright and complex Light Roast, a smooth and perfectly balanced Medium Roast, or a deeper, robust Dark Roast, Selassie handles the flame flawlessly. Because of its incredible berry sweetness and clean profile, it is an absolute champion when dialed in as a slow, intentional pour-over, a refreshing cold brew, or a high-end espresso shot.

Cupping notes: Blackberry, Blueberry, Strawberry, and Dark Chocolate.

Specifications